· product, launch
Introducing TrackCrumb
Why we built an AI-native product analytics tool that ships event tracking, session replay, and predictive churn in one lightweight SDK.
Blog
Product analytics, instrumentation, and notes from building TrackCrumb.
· comparison, product-analytics
PostHog vs Mixpanel vs TrackCrumb: An Honest Comparison (2026)
A founder-to-founder breakdown of pricing, SDK size, AI features, self-hosting, and B2B analytics across PostHog, Mixpanel, and TrackCrumb.
· churn, retention, product-analytics
How to Reduce SaaS Churn with Product Analytics
A practical playbook for spotting at-risk users early, using SHAP attribution to understand why, and running interventions that actually move retention.
· ai, product-analytics, opinion
What is AI-Native Analytics? (And Why It's Different from Analytics + AI)
The difference between bolted-on AI and first-class AI in product analytics — anomaly detection, natural-language chart builders, and churn prediction done right.
· engineering, performance
Product analytics without the bloat
How a 25 KB SDK can cover event tracking, funnels, retention, and session replay without slowing your site or your team.
· ai, machine-learning
Predictive churn, explained
How TrackCrumb scores churn risk with XGBoost and explains every prediction with per-user SHAP attribution.